Wednesday, 7 January 2015

Analysis of Audience Research Results


I used my SurveyMonkey account to analyse my results from the survey I created, I received 7 responses for my survey. From doing this questionnaire I found that Hip Hop music is trending which means that the more current style of Hip Hop is trending which means that my magazine should appeal to the modern style of Hip Hop that is out at the moment. Also the responses I received from asking what my target audience liked to read in magazine helped me to find out what is essential to my target audience to have in a magazine. Also how often my target audience read a magazine can also help influence how often my magazine will be issued and also the content of my writing may differ if my magazine is a monthly magazine rather than a weekly magazine. When I asked my target audience what attracted them to a magazine the majority of my interviewees that took my survey said that main image attracted them to the magazine this means that I have to ensure that my main image is eye-catching and also relatable to my genre of music, which is hip hop .  From the responses the colour red and black are the most wanted in magazine from my target audience. I could potentially use the colours red and black as they are related to my genre of music. The last question I asked my interviewees was how much they were willing to pay for a magazine? , the majority said that they would pay £2-£3 for a magazine this could influence my decision of how much I will charge for my magazine.





The highest number of answers was for hip hop being the genre that my target audience liked. This can enable my choice of what genre I could choose for my magazine as well as the type of artist I could choose.
The majority answered that they liked to read the interviews in the magazines. This could influence the content of my magazine as I want my target audience to be intrigued in the content my magazine has.
How often my target audience read a magazine needs to be taken into consideration when I start creating it. As I could create an issue that is issued every 6 months or weekly or even yearly. The fact that my target audience said they read magazines yearly can also be consider. This may be because there isn't magazine out there at the moment intriguing them.














I also asked my target audience what attracted them to my magazine this was to get an idea of what is important to them and therefore should be something I include into my magazine.















I also asked what colours my target audience liked to see in/ on a magazine this was to help decided what colours I could potentially use on my pages. My target audience said they liked red and black the most. This should be taken into consideration when choosing my colour scheme.
I also asked my target audience how much they are willing to pay . The most answers was for '£2-£3' this could be taken into consideration when choosing the price for my magazine as I need to make sure that it is affordable for my target audience.

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